Hence we've also seen the non-tracking browser, DuckDuckGo, bolting on a number of additional services in recent years as competition hots up for privacy-centric services. Sustaining a privacy-focused business model which does not rely on data mining users to generate revenue encourages expansion into additional, aligned service areas to maximize cross-selling opportunities. The acquisition marks a further expansion of Proton's suite of services - which as well as E2E web mail for individuals and business users includes an own brand VPN, a calendar product and cloud storage (aka Proton Drive). SimpleLogin's team will continue to operate out of Paris, from where Yen says Proton will now be actively seeking to recruit as it continues to expand the business, adding that its hope is to create "dozens" of jobs in the coming years. "SimpleLogin will continue working as a separate service, and the SimpleLogin team will continue building new features and adding functionality but now with the benefit of Proton’s infrastructure and security engineering capabilities." "If you already use SimpleLogin with ProtonMail, things will continue to work the same as before," he says. Proton will also be maintaining SimpleLogin as a separate service, per Yen. Proton's plan is to more deeply integrate SimpleLogin functionality into ProtonMail - meaning its wider user base will be able to hide their email addresses using SimpleLogin without having to sign up separately for the latter service. “ProtonMail protects your data privacy with encryption, while SimpleLogin prevents malicious actors from discovering your actual email address by hiding your email." "SimpleLogin is a complementary service to ProtonMail,” he adds.
In a blog post announcing the acquisition, Proton's founder and CEO Andy Yen also flags the overlap, writing: "We have been following SimpleLogin closely for a long time as many ProtonMail users utilize it to prevent their ProtonMail addresses from being leaked to spammers." It’s exciting to know what we can do with Proton experience and resources.”įinancial terms of the acquisition are not being disclosed. We like Proton’s mission, its transparency, open-source nature, and user-first culture. There is a fair amount of service overlap already between SimpleLogin and Proton, with around a quarter of SimpleLogin users also being ProtonMail users, according to a Proton spokesman, who talks up "strong synergies between us".Ĭommenting on being acquired in a statement, Son Nguyen Kim, founder and CEO of SimpleLogin, added: “SimpleLogin's mission is to protect your online identity.
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